Adapting to generational change
OK, boomer. OK, millennial. While popular stereotyping summons generational adversaries, can their core values be leveraged in your organization?
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2020 family business trends
Insights into 2020 family business trends including business performance, AI, cybersecurity, succession planning, workplace trends, and economic outlook.
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Why strategic planning is crucial for family businesses
With 2020 in sight, leaders in the United States are confident in the country’s family businesses despite whisperings of a possible recession.
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How to develop a sound segmentation, targeting and positioning model
To market effectively and efficiently, companies need to know their customer ...
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How to build your target audience to improve marketing segmentation
A highly tailored and personalized approach to reaching a target audience with the ...
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Improving customer experience by executing internal marketing strategy
Businesses, including smaller, family-run operations, can develop tunnel vision when ...
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Internal marketing tips to increase employee retention, productivity
Competition for talent is fierce.
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Illumine8 recognized for coveted Summit Emerging Media Award
Illumine8 has earned a coveted international award for the redesign of its company ...
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Talent attraction and retention key to Illumine8's continued success
As the competition for talent acquisition has increased, more and more companies are ...
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Illumine8 wins silver W³ award for web design
Illumine8 has been presented with a second international award for the design of ...
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Illumine8 wins platinum award for print media in global competition
Illumine8 recently won an international MarCom print media award for the design of ...
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Illumine8 earns two international digital media awards
Illumine8 has been recognized for excellence in digital media, winning two ...
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