--- title: Digital Marketing and RevOps for distributors | Illumine8 description: Construction equipment, building component, and parts distributors hire Illumine8 to help them grow through marketing, digital automation, revops --- ### INDUSTRY: # Distributors #### Digital marketing for distributors ## Generate leads that convert to sales with modern marketing and lead generation. Are you generating enough leads to support your in-stock inventory? How can you leverage digital marketing to maximize your co-op dollars with partner manufacturers? Illumine8 can help you modernize your marketing strategy to increase leads and manage your paid media programs. ![Illumine8_distributor_marketing_expertise](https://www.illumine8.com/hs-fs/hubfs/Illumine8_distributor_marketing_expertise.png?width=1024&height=683&name=Illumine8_distributor_marketing_expertise.png) ### Distributor Marketing Expertise From the smallest component to the most in-demand national home product brands, we understand distributors' unique challenges. Whether you are looking to better take advantage of manufacturer coop programs or digitize your in-person experience online, Illumine8 can help you reach your marketing potential. For 10+ years, we’ve gained expertise and brought solutions to the building industry distribution space.  **WHAT WE DO FOR DISTRIBUTORS IN THE BUILDING INDUSTRY** - Paid advertising - Website optimization - Co-op program management - Customer retention programs - Marketing CRM Implementation [ learn more ](https://www.illumine8.com/services/marketing-strategy) ### We’ll get your distribution company on the path of dramatic growth and verifiable ROI. ## Get a free assessment from one of our expert digital marketers. [ learn more ](https://www.illumine8.com/marketing-assessment) ![I8_Homepage_HTFLaptop](https://www.illumine8.com/hs-fs/hubfs/I8_Homepage_HTFLaptop.png?width=908&height=725&name=I8_Homepage_HTFLaptop.png) services ### Make the most of your co-op dollars with digital advertising and website optimization. Illumine8 can leverage your cooperative distributor programs to maximize your marketing budget to generate qualified leads that convert to sales. Create cost-effective paid search campaigns that reach high-intent audiences actively looking for your product in your inventory through Pay Per Click, Display Advertising, and Remarketing. Then convert these new leads into sales with an optimized website that engages your paid leads and introduces them to your sales team. [ Learn how website optimization can generate leads ](https://www.illumine8.com/services/website-optimization) ![Illumine8_Distributor_building_showroom_customer_retention](https://www.illumine8.com/hs-fs/hubfs/Illumine8_Distributor_building_showroom_customer_retention.png?width=1024&height=683&name=Illumine8_Distributor_building_showroom_customer_retention.png) services ### Retain repeat customers with a customer retention strategy The cost of selling to an existing customer is 40% less than acquiring a new one. Still, often, we don’t expand our sales by cross-selling complimentary products, service packages, and value-add services. Implement a customer retention strategy that engages customers post-sale, encourages repeat sales and solicits referrals and reviews. Illumine8 can help expand outreach and customer retention programs and generate recurring revenue by automating your digital communications with your customer's buyer journey. [ Learn how a retention program increases revenue ](https://www.illumine8.com/services/customer-retention) ![i8-hs-impact-social](https://www.illumine8.com/hs-fs/hubfs/images/Social%20Images/i8-hs-impact-social.jpg?width=1200&height=717&name=i8-hs-impact-social.jpg) services ### Modernize your marketing by implementing marketing CRM software that works As a certified HubSpot Solutions Partner, Illumine8 knows how to take your customer data from spreadsheets to digitalization in no time. Implementing a modern CRM frees your sales staff from spreadsheets, informs your marketing efforts with lead attribution, and calculates ROI on your marketing efforts. Take it to the next level and integrate the HubSpot CRM with your other existing systems to bring all your customer data into one place.  [ Learn about CRM implementation ](https://www.illumine8.com/hubspot-managed-services) ### We’ll get your distribution company on the path of dramatic growth and verifiable ROI. ### Get a free assessment from one of our expert digital marketers. ### EXPLORE ALL OUR RESOURCES Are you interested in reading about Illumine8 and our marketing thought-leadership content? Please read through our Real Estate Developer Case Study to learn how we accomplished a 442% increase in leads through digital marketing and automation, or learn about how you leverage agency partners to increase ROI.   Whatever your goal, we have solutions to help you achieve it. CASE STUDIES [![Service_Automation_Inner_card_image1](https://www.illumine8.com/hubfs/Illumine%208%20Theme%20-%20May%202021/Images/Service_Automation_Inner_card_image1.jpg)](https://www.illumine8.com/case-study) ### [Marketing automation campaign generates 442% lead increases for community](https://www.illumine8.com/case-study/brunswick-crossing) [ explore the rest ](https://www.illumine8.com/case-study) downloads ![image-card-1](https://www.illumine8.com/hubfs/Theme%20-%202023/Images/image-card-1.png) #### [Everything You Need to Know About Key Performance Indicators](https://www.illumine8.com/resources/kpi-guide) [ explore the rest ](https://www.illumine8.com/resources) thought leadership ![image-card-2](https://www.illumine8.com/hubfs/Theme%20-%202023/Images/image-card-2.png) #### [Why your business doesn’t have competitors](https://www.illumine8.com/blog/thought-leadership/why-your-business-doesnt-have-competitors) [ explore the rest ](https://www.illumine8.com/blog/thought-leadership) articles ![image-card-3](https://www.illumine8.com/hubfs/Theme%20-%202023/Images/image-card-3.png) #### [Changes to third-party cookie use on Google and what it means for...](https://www.illumine8.com/blog/changes-to-third-party-cookie-use-on-google-and-what-it-means-for-your-google-ads) [ explore the rest ](https://www.illumine8.com/blog)