A shiny, new website with a streamlined design, optimized navigation, copy that pops and the latest tech and tracking capabilities is what every company wants.
But is it everything you need?
Time and again we've seen businesses place too much emphasis on the prospect/client facing aspects of a website only to neglect investigating the quality and complexity of another critical website component: the Content Management System (CMS).
To pick the right CMS your team needs to know how to weigh its options and make an educated decision. Your team needs to know the right questions to ask. They need to be armed with the right information to make a wise choice, the first time.
That shiny, new website, while beautiful, can quickly become a burdensome nightmare if the accompanying CMS is a bad fit for your needs and team's capabilities.